Ever wondered how real estate photos look so good? Carly Earl, a Guardian Australia picture editor, went behind the scenes with a pro photographer to find out. In this video she shares the various ways photographers capture stunning real estate images:
Saturation Makes It Pop
In this video, Carly tagged along, taking what she thought were the same images as the photographer. One of the first differences that she noticed was how much more vibrant their images were than hers. The photographer and photo editors upped the saturation for focal points like foliage and sunny areas, giving off a cheerier feel.
Cleaning Up is Key
Nobody likes a dirty house, which is why photographers make sure they always take clean images. Tidying up the house before a shoot is key, as is editing out any dirt, leaves, or messes that do make it into shots. Real estate photographs generally look attractive because these busy elements get photoshopped or smoothed out.
Depth Matters
Shooting real estate can be tricky, particularly in smaller rooms. One thing that pro real estate photographers do is shoot to achieve the maximum depth of field. Using a wide-angle lens and camera settings that maximize depth make the property and spaces seem bigger. Ideally, rooms should also be photographed diagonally from the vantage point of a single corner, creating more space.
Add Homely Touches
A crackling fire, a kettle boiling on the stove, or a hot cup on the coffee table. All homely touches that can be included in shots — or even photoshopped in later! — to make it seem just that tiny bit more inviting. Real estate photographers are not shy to add “cozy” effects that make potential tenants see themselves living there.
It’s All About Perspective
Most houses feature square and rectangular rooms, windows, and spaces. These angular features aren’t ideal to shoot, especially smaller rooms. One of the ways pro real estate photographers improve their images is by playing around with asymmetrical perspectives. Utilizing mirror reflections, low-angle photography, and various other tricks, they can capture spaces from the best-looking vantage points.
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